Accept Credit Card Payments
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Credit card payment. |
Research has proven that by adding a Credit Card Payment Gateway to your web site, your sales can increase by as much as 60%. By accepting Credit Card payments on your web site, you are widening your potential customer base. Contrary to popular opinion, not everyone has a Paypal account. In fact not everyone wants to use a Paypal account.
So why doesn’t everyone accept Credit Card Payments on their site?
It’s a great question, possibly one that all web store owners should ask themselves. If someone was to offer you a potential increase in business of 40%-60% you’d take it, right? Accepting credit cards online is not just for the big stores, these guys already know that the more payment options they offer, the larger their potential customer base is, they also realise that it raises the profile of their online store. There’s a general feeling that only “Mom & Pop” and “Work from home, one man bands” offer Paypal only.
So what is stopping many web site store owners from adding a Credit Card Payment Gateway to their site?
We suspect the following:
The general perception is that accepting credit cards on your site is expensive.
Paypal/Nochex already takes care of business.
Accepting Credit Cards is for large established companies only
We’ve never considered it before
It is very complicated and hard to do
If you look at these reasons in depth, they’re actually quite easy to overcome. It’s true that an online credit card processing tool used to be expensive, for many site owners it just did not make sense to add this payment option. Nowadays, with the advances in technology and the scale of users cost is no longer a barrier to entry, in fact we’re confident that you’ll wish you started to look into this a lot sooner.
We were asked by a member of UK Dropshipper Guide to help them research which Credit Card Processing system would work best for them.
It was an eye opening task, there’s a lot of choice in the market place. However, we’re convinced we have come up with a recommendation that would suit many of you.
This company is one of the most popular Internet gateways around today. It does not matter if you’re a small “home based business” or a large online storefront.
The Key Features of this service include:
Accept credit cards from any Internet connection.
Simple tutorial and guides to help you up to speed quickly
It is not a knock down and replace your existing payment systems, allowing you to implement at your own pace for peace of mind.
Integrate with your existing web stores
Online reporting features
FREE license. Our research found that payment licenses could be as much as $999
Take a look at their rates below, the column in the middle refers to the industry average. The right hand column is how much it will cost with this company.
Summary
Hopefully this article has opened up to you the possibilities of adding a Credit Card Payment Gateway to your site. At the very least it may have dispelled the myths regarding the expense involved. If you’re interested in adding credit card payments to your site and would like to take advantage of:
No set up fees
Low discount rates
Simple online application
Click here now to visit the site and complete their online application form.
Still not sure?
Have a read of their frequently ask questions.
1. What is a discount rate?
A discount rate is the percentage of each transaction that you pay to your card processor for processing your credit card sales. These fees are largely influenced by the percentage that Master Card and Visa charge us.
2. What if I have a retail storefront, and need a P.O.S. terminal?
If you have a retail store where every transaction will be "swiped" then we suggest leasing or purchasing a Point of Sale Terminal. If the majority of your transactions are not going to be "swiped", then our free Internet Gateway solution is definitely your answer.
3. What cards will I be able to accept?
With a basic account, you will be able to accept MasterCard, Visa, and American Express. There are minor additional fees for accepting Discover/Novus cards as well as others.
4. What if my credit is bad?
Very few applications get declined. (And credit (or lack of) is not typically the reason). If you have terrible credit, your discount rate/fees may be slightly higher, but most likely you will still get approved. About 99% of our applications get approved.
5. How do I get the money from my credit card sales?
The completed sales from your credit card processing will be batched out daily, and deposited directly into your checking account. The money is deposited electronically in to your local bank... There's no need to open up a new checking account to use our services.
6. Does it cost extra to accept Discover?
Yes, If you would like to accept Discover, it will cost you basically an extra $50. We charge you $25, and Discover / Novus will deduct an additional $25 right from your deposit account once it's set up.
7. Does it cost extra to accept American Express?
Not with us. Other companies charge up to an extra $100 for processing of an American Express merchant application. With us, it's FREE. If you will be processing less than $5,000 annually in American Express sales, they have a special program where you pay only a flat $5 per month. (This breaks down to only 1.2% when processing $5,000 annually) If you process more than $5,000 annually in AmEx, then you will be assigned a discount rate from AmEx (typically 3.25% - 3.75%)
8. Will I find a better service, or better product?
Probably not. We stand behind our products and services. Our prices are some of the most competitive in the country. Your satisfaction is our number one goal.
9. What if my application is declined?
Very few applications get declined. If you have terrible credit, your discount rate/fees may be slightly higher, but most likely you will still get approved.
Click here now to visit the site and complete their online application form.
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